Thursday, November 28, 2019

Women In Educational Administration The Glass Ceiling Is Still There Essay Example For Students

Women In Educational Administration: The Glass Ceiling Is Still There Essay WOMEN IN EDUCATIONAL ADMINISTRATIONTHE GLASS CEILING IS STILL THERESeveral people at the conference dealt with the problems women encounter in getting into administrative positions in schools and colleges and when they do, the obstacles they encounter in making their jobs successful. Their discussions brought home to me the reality of my own mother’s experience. As children we witnessed our mother struggling, summer after summer and during many school years in the evenings, with those courses required for an administrative license. The state gave her that license some twelve years ago, but she is still teaching mathematics in high school. We used to tease her when we were growing up calling her â€Å"principal mom† and â€Å"assistant principal mom† and the like and pretending that she called us into her office for punishment. We do not do that any more because we know it won’t be fun and games any more but it will be a cruel joke if we did that. What made her disillusioned about the career of an administrator in her school system in which she served nearly a quarter of a century?It has to do with what is known as a glass ceiling. Administrative positions are open to all qualified persons. They are up there within everyone’s view. All you have to do is qualify yourself with the appropriate education and skills. The law of the land makes every person eligible for them. All employers proclaim in their policy statements that they are â€Å"equal opportunity employers.† But when women reach for them, the invisible ceiling stops them. A cruel tease indeed!My mother said she would not talk to me about her own reluctance to pursue an administrative career, despite all the efforts she put in to qualify for it. She said I should talk with teachers or other personnel in the school systems who had no personal involvement in order to get objective observations. So I interviewed more than 25 people from Superintendents and Principal s through Vice Principals, Department Heads, Counselors, Teachers and Teachers’ Assistants to Security, Cafeteria and Maintenance Personnel, in two different school systems. My findings were quite revealing of the invisible glass ceiling. We will write a custom essay on Women In Educational Administration: The Glass Ceiling Is Still There specifically for you for only $16.38 $13.9/page Order now Let me start with the lowest level positions in the school systems—maintenance workers, security personnel and cafeteria workers. Strictly speaking, they cannot be called part of the education system. Their jobs do not have anything to do with the educational system, they could be in any other place than the school, but the way the heads of their departments are chosen will show how endemic gender discrimination is to the entire school systems, from bottom to top. In fact, it is ingrained in the culture of the school systems as it is in the culture of many other organizations in the public life. My innocent ears were offended hearing the tale of a woman security officer describe what was going on in the South Bend School Corporation at her level of employment. She has much more seniority than most of the chiefs of security in the school system, but the chief’s position along with all the benefits go to the men who, in her judgement, were less qualified, experienced and conscientious. She pointed out to her own chief, a pot-bellied man who sat by a closet and snacked all day, according to reports, which could not be far from the truth judging from his appearance. â€Å"Only men can handle the tough situations; he does all that sitting in that chair while I do the simple things like breaking up fights, confiscating guns and knives and searching out drug pushers,† she stated. Among maintenance workers there were only very few women. The chief janitor in one school, a fair man who has a couple of women in his staff, a rarity, said that women are intimidated by furnaces and electrical systems, so they don’t sign up for janitorial jobs. But he also added that â€Å"not that they are welcome either; I don’t mind them, but the guys in other schools will hire a women only if they can not even find a dead body.† I asked, â€Å"can a woman ever become the chief janitor?† The answer was a plain and clear â€Å"never.†The cafeteria was a completely different story. Practically all the workers in the cafeterias of all schools are women. I asked the head of the food service department in one high school, who I thought was a fair-minded lady, why it was that all cafeteria workers are women. She said men do not generally apply; cooking and serving food is a women’s job, they think. She also added, â€Å" We don’t want t hem anyway, you can hardly find one who is not sloppy and dirty.† But I observed, and she agreed, that there is no injustice involved. There is no built-in obstacle for men to be hired or promoted in food service. Leaving the support staff level and getting to the heart of the educational enterprise, we come to the teaching staff. Instantly, one notices that the elementary schools are mostly staffed by women teachers. However, the administrators by and large are men. The South Bend School Corporation, for example, has approximately 25 elementary schools. Of these, twenty of them have men principals while nearly 70% of teachers are women. I asked one of the male principals why there is such a disparity between male/female ratios of teachers and administrators in elementary schools. He said that it is the â€Å"mother thing,† women are more suited to teach little children and they are attracted towards the elementary age kids, that is as far as teaching is concerned. The administration, however, is another matter. There you need men. They, according to him, are better organizers, disciplinarians, and of course father figures. A woman principal had a different view. For her it is the †Å"old boys’ club at work. They simply do not want to give women top jobs even in elementary schools,† she said. When you go up to the Middle School level, the disparity worsens. Of the eight middle schools I visited, six had male principals while the teaching staff was fairly evenly divided. From what I could surmise from the conversations with teachers and administrators, there is no good reason for the disparate male/female ratio in the building administration, except the continuing resistance against women. .ub681905b1376466c19880d63548e3083 , .ub681905b1376466c19880d63548e3083 .postImageUrl , .ub681905b1376466c19880d63548e3083 .centered-text-area { min-height: 80px; position: relative; } .ub681905b1376466c19880d63548e3083 , .ub681905b1376466c19880d63548e3083:hover , .ub681905b1376466c19880d63548e3083:visited , .ub681905b1376466c19880d63548e3083:active { border:0!important; } .ub681905b1376466c19880d63548e3083 .clearfix:after { content: ""; display: table; clear: both; } .ub681905b1376466c19880d63548e3083 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ub681905b1376466c19880d63548e3083:active , .ub681905b1376466c19880d63548e3083:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ub681905b1376466c19880d63548e3083 .centered-text-area { width: 100%; position: relative ; } .ub681905b1376466c19880d63548e3083 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ub681905b1376466c19880d63548e3083 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ub681905b1376466c19880d63548e3083 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ub681905b1376466c19880d63548e3083:hover .ctaButton { background-color: #34495E!important; } .ub681905b1376466c19880d63548e3083 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ub681905b1376466c19880d63548e3083 .ub681905b1376466c19880d63548e3083-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ub681905b1376466c19880d63548e3083:after { content: ""; display: block; clear: both; } READ: What the difference is between strict and broad co EssayA veteran teacher told me that in all his memory he could not think of one female principal in any of the five South Bend public high schools. In the 1998-1999 school year, however, there are three female principals, a majority! But, they are relatively new appointments, two of them only a year ago and the third just this year, but she is only an acting principal. A female superintendent who is also relatively new made these appointments, though they were not very popular. As a result, one of the regular appointees has tended her resignation, the second is on the verge of doing so, and the acting principal’s fa te is hanging in the balance. One of the school staff related to me the reception the acting principal received when she came to take charge of the school and for a few weeks thereafter. To start with, she was appointed at the last minute, as a last resort when none of the candidates the school system offered the job to accepted it. When she came to the building for the first time, very few faculty persons greeted her. One of the two vice principals, a male who had applied for the principal’s job unsuccessfully, greeted her sitting on his chair and with his feet on his desk. He arrogated the principal’s authority to himself, calling faculty meetings, making policy decisions, addressing the school community through the public address system and complaining to the corporate administration about the acting principal. The department heads, counselors, and teachers also started to set their own rules. Being placed in such a tough situation, a weak person would have been totally broken, but the acting pri ncipal stood her ground, asserted her authority and established discipline within a few weeks. It was a superhuman task. In high schools, between the teachers and building administrators, stand the department heads. My curiosity peaked when I noticed that almost all department heads, other than home economics and special education, were men, in all five South Bend high schools. What I learned was that these were all appointees of men principals, hanging on to their jobs, wielding whatever little authority they could claim over their fellow teachers. The culture of male domination governed this low level of administration as well. Coming to the top level of administration, the South Bend School Corporation never had a woman superintendent in its entire history until five years ago when the present superintendent was appointed. She got the job by default when three outside finalists, all men, declined the offer. She had not been ranked among the finalists despite the fact that she had been a very successful principal in the corporation, with a national reputation as an educator. Being a woman and an African-American were two strikes against her. Her appointment divided the teachers and the community at large along racial lines. A prolonged and bitter teachers strike further divided the community. In spite of her accomplishments in bringing about fiscal discipline and solvency to the corporation, she barley got re-appointed for two short years after the first three-year term. Efforts are mounting to release her even before the two years are up. Resistance against the superintendent by the combined forces of anti feminist and anti-minority groups in the school system itself and the larger community have paralyzed her administration. Lack of discipline and moral within the schools result in the failure of the process of education itself. It is no surprise, therefore, that the South Bend students are among the lowest achievers on the ISTEP. The sad story of South Bend schools is a classic example of how damaging to the public good discrimination against women and minorities can be. It is also important for us to look beyond the local scene to the national picture to see what role is given to women and minorities in the administration of educational institutions. Several recent studies were able to unveil some hidden truths about women and minorities in the educational administration. The 1990 study by Patricia T. Whitfield entitled Status of Access of Women and Minorities to Administrative Positions in Idaho is a case in point. This study focused on the status of women and minorities in administrative positions in Idaho public schools. Statistically Whitfield documented that among administrators of Idaho public schools only approximately 20% were women and only about 7% minorities. She cites the â€Å"old boy network,† family responsibilities, lack of mentors or role models, a late entry into career tracks, and difficulty in gaining credibility as the reasons for this poor representation of women and minorities. As for the possible remedy for this situat ion, Whitfield received different responses from the administrators and members of the women and minority groups. While the administrators indicated that change/progress would come through their efforts, the women’s and minority groups felt that progress will come only through equal opportunity policies and legislation. I am sure that similar responses will be forthcoming from other comparable groups in all parts of the country. (Patricia T. Whitfield, Status of Women Minorities toAdministrative Positions in Idaho. ERIC TITLE NUMBER: ED 323907). It is also important to compare the status of women in administrative positions in higher education with what we have seen in the nation’s school systems. Let me start with a local women’s college, Saint Mary’s College of Notre Dame, Indiana. This is a college founded some 155 years ago exclusively for women by women religious of the Holy Cross Congregation. All major administrative positions were held by the Sisters of the Holy Cross up until 1967. This college was also the sister institution of the larger University of Notre Dame, across the road, founded about the same time exclusively for men by the Priests of the Holy Cross. In 1967, when the then president of Saint Mary’s died and another well-qualified nun was not available to fill the role, the sisters appointed Saint Mary’s first male president, a priest. In 1970, Notre Dame proposed a merger with Saint Mary’s. Fearing the total absorption of Saint Mary’s into larger Notre Dam e, the sisters withdrew from the merger. However, they inadvertently entered into another dangerous situation, the male domination of the school. This happened when they appointed the first layman president of the college, hoping that would bring Saint Mary’s in tune with the modern age. For the next 29 years, the administration of the college passed into almost exclusively male hands. Only in 1999 did they appoint a woman president and a female administrative team, after three decades of male domination. .uf6a157b5b801c4c47d73c2070ca6db5b , .uf6a157b5b801c4c47d73c2070ca6db5b .postImageUrl , .uf6a157b5b801c4c47d73c2070ca6db5b .centered-text-area { min-height: 80px; position: relative; } .uf6a157b5b801c4c47d73c2070ca6db5b , .uf6a157b5b801c4c47d73c2070ca6db5b:hover , .uf6a157b5b801c4c47d73c2070ca6db5b:visited , .uf6a157b5b801c4c47d73c2070ca6db5b:active { border:0!important; } .uf6a157b5b801c4c47d73c2070ca6db5b .clearfix:after { content: ""; display: table; clear: both; } .uf6a157b5b801c4c47d73c2070ca6db5b { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf6a157b5b801c4c47d73c2070ca6db5b:active , .uf6a157b5b801c4c47d73c2070ca6db5b:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf6a157b5b801c4c47d73c2070ca6db5b .centered-text-area { width: 100%; position: relative ; } .uf6a157b5b801c4c47d73c2070ca6db5b .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf6a157b5b801c4c47d73c2070ca6db5b .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf6a157b5b801c4c47d73c2070ca6db5b .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf6a157b5b801c4c47d73c2070ca6db5b:hover .ctaButton { background-color: #34495E!important; } .uf6a157b5b801c4c47d73c2070ca6db5b .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf6a157b5b801c4c47d73c2070ca6db5b .uf6a157b5b801c4c47d73c2070ca6db5b-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf6a157b5b801c4c47d73c2070ca6db5b:after { content: ""; display: block; clear: both; } READ: The Cherry Orchard Lopakhin EssayWhile Saint Mary’s College’s link with the Holy Cross Sisters made it easy for its board to revert to its traditional administration by women, what is happening nationwide in higher education is quite different. A 1982 study by Kathryn M. Moore documents the low status of women in administrative positions in higher education. Moore studied the career issues, educational concerns and the professional, educational and personal backgrounds of 2, 896 senior college administrators from all parts of the United States. The focus of her study was the status of women and minorities in educational administration. She discovered that wom en and minorities represented a shocking 20 and 8 percent of the sample, respectively. Even more disturbing was her discovery that women and minorities held only low level positions such as registrar, librarian, and financial aid director. In contrast, men held positions like President and Chief Financial Officer. Of the 653 deans in the survey only 90 (13.8%) were women. Half of these women deans were in the fields of nursing, home economics, arts and sciences, and continuing education. As for minorities, only 5.5% of them were among the deans. These statistics tell the cruel hoax American society still plays on its female citizens despite decades of equal opportunity enforcement. (Women and Minorities. Leaders in Transition: A National Study of Higher Education Administrators by Kathryn M. Moore. University Park, PA., Center for the Study of Higher Education, Pennsylvania State University, 1982. P.64.). Leaving the broad, nationwide survey, let us now take a closer look at one institution of higher learning, University of New Hampshire, an institution with a relatively high reputation. A 1993 study ordered by the university president on the status of women showed that out of 16 principal administrators (president, vice president, and deans) of the university, only one was a woman and she was only a temporary appointment. At the next level, the Academic Administration level, 27.3% were women. At the executive management level, women held only 21.8% of the positions. But at the management or supervisory level (support staff level) 60.8% of the employees were women. The story becomes even grimmer when we look at the compensation level of employers at the University of New Hampshire. Of those employees making $35,000-55,000, 54% were women. Of those making $55,000-66,000 only 31% were women. Of those making above $65, 000 only a meager 19% were women. When different groupings were emplo yed, the glaring and shameless fact came out, that is out of all the employees making less than $30,000, a towering 83.3% were women!The study also indicated that the situation at the University of New Hampshire was fairly typical of all universities in the country; only much worse in many other schools. (University of New Hampshire President’s Commission on the Status of Women, July 1993). The issues relating to the status of women were placed in a broader, national perspective by the Federal Glass Ceiling Commission in 1996. Rene Redwood, then Special Assistant to the Secretary of Labor, Robert Reich, summarized the findings of this commission in a speech she gave at the â€Å"Working Women’s Summit† held by Women in Technology International (WITI) in Philadelphia, Pennsylvania in September 1996. The most telling data she included in her speech was that in the top 1000 industrial and 500 service companies in the United States, 95% of senior level managers were men of which 95% were white. Of the 5% of those managers who were women, only 5% were minority women. This translated into a total of 2,100 senior women executives out of the 42,000 top-level executives. She also pointed out the disparity in salary levels between men and women on a national level. While non-Hispanic white males with bachelors degrees received an average salary of $47, 181, the females with bachelor’s degrees in the same ethnic group received only an average of $31, 338. Of those with masters’ degrees, non-Hispanic white males received an average of $57, 371, but females in the same ethnic group with master’ degrees received only an average $38, 391. Reliable statistics about the salary levels of other ethnic groups are not available but it is safe to assume that they are appallingly disparate. While statistics document the injustice of the system, they do not suggest solutions for the problem. Solutions can be found only if men and women of good will come together and seek them out. There are many organizations that address these issues on the local and national level. There are also laws on the book that could be brought to bear when institutions are insensitive to the issues of equality. However, in order to bring about fundamental changes, we have to work at the roots of our culture. This is where educators have an advantage. It is their hands that mold the next generation. They can change the whole outlook of society if they put their minds to it. Let us hope, therefore, in a generation or two, we can make the statistics look very different. NOTES ABOUT MY SOURCES1. For information about women in administration in local schools, I interviewed 25 individuals at various levels of employment, from maintenance staff and cafeteria workers to teachers, principals and Superintendents of South Bend, Mishawaka, and Penn-Harris-Madison School Systems. 2. For information on local colleges and universities, I interviewed 12 professors and administrators at Saint Mary’s College and the University of Notre Dame. 3. For information on the status of women in educational administration on the regional and national level, I used the following sources:a. Patricia T. Whitfield, Status of Access of Women and Minorities to Administrative Positions in Idaho. ERIC TITLE No. ED 323907. b. Kathryn M. Moore, Women and Minorities. Leaders in Transition: A National Study of Higher Education Administrators. ERIC TITLE No. ED 225459. c. University of New Hampshire President’s Commission on Status of Women. University of New Hampshire, 1993. d. Rene Redwood, The Glass Ceiling: The Findings and Recommendations of the Federal Glass Ceiling Commission. Washington, D.C. 1996. WOMEN IN EDUCATIONAL ADMINISTRATIONTHE GLASS CEILING IS STILL THEREANAND PULLAPILLYJULY 30, 1999Social Issues

Monday, November 25, 2019

How To Cold Pitch Your Next Guest Blogging Opportunity

How To Cold Pitch Your Next Guest Blogging Opportunity Guest blogging has had a tumultuous life cycle. Hot one day, and then cold the next–no one seems to know if they should really be guest blogging or not. Wait, didnt Matt Cutts say that it was dead? Yes, for SEO, but that doesnt mean that it is really dead, does it? Matt Cutts called it, or did he? Heres the thing.  Since the beginning, there has always been two different kinds of guest blogging. There is the lame kind that Matts Cutts has declared dead. These are the spammers, the folks that see guest blogging as a tool to build linkbacks to their website and nothing else. Let me remind you about some of the methods they use. They look like this: Free content? How could this be? These arent really guest bloggers. They are blog hijackers. Their emails are lame, their topics are weak, and the writingOh, *od the writing. Matt Cutts is right in that blog hijacking needs to be dead, but did he really have to go and throw all guest blogging into the mix? Guest Blogging Can Be Good. Right? The second kind of guest blogging, as you can imagine, is the good kind. This is the kind of guest blogging that you do. Right? (Right?) This form of guest blogging is about a lot more than a simple linkback to some sketchy site. It is about audience, respect, and the genuine sharing of information that the web has made possible. These writers appreciate a link to their blog, but it isnt why they get up in the morning. They are trying to build an audience, and blogging on someone elses blog helps them do just that. Who can blame them? This kind of guest blogging isnt dead. It is the ideal form of guest blogging, and Matt Cutts is actually saving it. How Matt Cutts Saved Guest Blogging With every good thing there is at least one bad thing that comes with it. Life is full of tradeoffs. With email, we got spam. With the browser, we got pop-ups. With Twitter, we got direct messages. For every channel that can be used for good, there is a way to abuse it and use it for something bad. There are always opportunities for spammers to spread their spam. Matt Cutts is trying to scare them off. He is doing exactly what we need him to do. Since the beginning, spammers have been using and abusing guest blogging because Google was telling them that it would help. Linkbacks were so obviously tied to search rankings, and guest blogging was an easy way to get those linkbacks. Google was, essentially, enabling them. In January, Cutts put a stop to it. He told them that rather than helping them, guest blogging was going to start hurting them. He was trying to scare spammers off, not you.   He was trying to tell you to keep going. He was secretly whispering to you guest blogging isnt really dead, I am just fixing it for you. By scaring away the riff-raff, he is creating a panacea, a solution to the endless emails promising free content for links, a solution for an endless supply of poorly written posts. The spammers will go away, and we real bloggers can finally get back to work. All I can say is thank you, Matt. Thanks for killing guest blogging so that we can finally start fresh. Learning How To Guest Blog, Again So, if the death blow from Google is really more of a starting point rather than an ending point, where should we go next? It only makes sense that we redefine the rules and learn how to guest blog all over again. Rule #1: Guest Blogging Is For Serious People The first step is to realize who guest blogging is for. No longer is it for semi-pro SEOs and link builders. Instead, it is for those who want to better establish themselves as experts in their field. It  is for bloggers who take what they do seriously, and do it for the love of creating and sharing great content. Rule #2: Guest Blogging Is For Building Your Reputation Guest gives us a chance to write in front of a new audience. This gives us the ability to earn their trust and respect directly, by appearing on a blog they already trust. If we blog well, we may be able to keep their attention over the long term on our own blog. Guest blogging isnt about SEO anymore (although  there are still benefits). Now, it is about building trust and reputation. Rule #3: Guest Blogging Is For The Audience The beauty of the guest post is that we are able to take someone elses audience and make it our own. It is the perfect give-and-take. As writers, we get attention and exposure to a new audience, and as blog owners we get fresh content that will hopefully engage and excite our audience. My own guest post about  long-form content,  over on the Spin Sucks blog,  is a great example. I was able to establish my role in content marketing while encouraging a lively debate and discussion. It was a win for everyone. Rule #4: Guest Blogging Isnt For Links If you are only worried about links back to your stuff, then guest blogging simply isnt for you. Move on. Rule #5:  Guest Blogging Should Come With Simple Expectations If we are going to be participating in guest blogging, we need to know what to realistically expect from the experience. Huge traffic? Probably not. Fame and fortune? Certainly not. Trust and value? Yes please. Guest blogging is no longer about the quick win (with super-sized links!!!!). It is now a long-term tactic. It is really about personal brand building more than anything else, and that means that we need to go into it with simple expectations instead of grandiose visions of traffic and Google juice.

Thursday, November 21, 2019

Basic Principles of Curriculum and Instructions Essay

Basic Principles of Curriculum and Instructions - Essay Example Ralph Tyler’s contributions to the rationale came from his experience as a teacher, a maker as well as an evaluator of the curriculum. He was actively involved in designing the methods of measuring changes in learners in relation to efforts by the schools to help learners in developing interests and ensuring their appropriate performance in society. In the manuscript, Tyler formulated questions that he believed that any practitioner in curriculum inquiry should try to answer. Do the questions include what educational purposes the school seeks to attain? What educational experiences are needed for the effective attainment of the purposes? How educational experiences could be effectively organized? And lastly how the determination of whether the purposes are being attained can be effected (Tyler, 2010).  Tyler laid emphasis on educational purposes, on which he meant few targets which are set at high levels of generalizability. Tyler also suggested that the school objectives wo uld be valid enough if their selections are in consideration to information about the learner's contemporary life, psychological interests, and needs, as well as useful aspects of the subject matter in relation to everyone including the discipline specialists. The schools in the selection of the effective and attainable objectives should screen in line with the school's educational philosophy as well as their beliefs about the psychology of learning (McNeil, 2009).  After the formulation of the purposes, highlighting the necessary educational experiences is vital. The learning or educational experiences, according to Tyler, refer to the plan for the provision of learning situations with considerations to both the previous viewpoints and experiences brought to the situation by the learner and the likely response of the learner; emotionally, mentally, and physically in action.  Ordering the goals, objectives or targets to ensure that they share the focus on the same outcome would then be very vital. Tyler was fascinated with how the curriculum could be structured to generate a maximum cumulative effect. This was in line with his efforts to develop a cumulative plan for an organization that would assist students in learning more effectively (McNeil, 2009).

Wednesday, November 20, 2019

The Chemical Detection of Cocaine-Contaminated Currency Essay

The Chemical Detection of Cocaine-Contaminated Currency - Essay Example Hence, the second method is needed for recognition. The additional technique is termed as mass spectrophotometry. A technique avails information of the make-up of the particular constituents of the compound on the note. The combination of these two methods is called GC/MS (Acheson, 1991). The method aids in the investigation of cocaine. Cocaine is a banned substance, hence, law enforcers have to ensure that they find the means of how to detect cocaine in clients if any. According to Acheson(n.d.), cocaine has been use for long. It contains compounds called alkaloids. They are termed as alkaloids as they are basic in acidic media. As a sample, cocaine is interesting as it is said to give a person the feeling of immense power. It also has its many uses in spite of its illegality. Cocaine is obtained from its source as cocaine hydrochloride salt. Why did the study opt for the method and samples used? The study opted to utilize GC/MS technique because it enables of the total identification of the flash (Acheson, 1991). Acheson, E. (1991, 10 16). A Case Study Involing the Chemical Detection of Cocaine-Contaminated currency. Decatur, IL, Kenya. Retrivied from:

Monday, November 18, 2019

Entrepreneurship Essay Example | Topics and Well Written Essays - 500 words - 4

Entrepreneurship - Essay Example Architecture for Humanity is one such institute. It was started in1999 by two individuals, Cameron Sinclair and Kate Stohr, out of their entrepreneurial spirit (Sinclair, 11). The initial concept was to search for architectural remedies to some humanitarian calamities and avail design services to populations in need. They planned to create openings and avenues through which architects and designers all over the globe would respond to humanitarian catastrophes. To achieve this, they planned to work through various forums and organize various activities such as collaborations with other firms and groups, workshops and competitions. However, regardless of various undertakings since 1999, they had not succeeded in building a single structure till after the September 11, 2001 terrorist attacks on World Trade Centre (Sinclair, 11). They had humble beginnings and for four years were working from a small office cubicle in New York that was only 4 sq. ft. Motivated by their vision of responding and alleviating the suffering of people in humanitarian crises, they undertook various activities and ventures most at times they were strained resource-wise. First, they launched a competition to design provisional housing units for refugees in Kosovo in which they planned to build few units for refugees in Kosovo. The plans went well and raised a substantial amount of cash as well as creating awareness and building new affiliations (Sinclair, 13). Though they never constructed the houses for the refugees due to restrictions by the Kosovo government, the money went to charity through another organization- War Child. Other projects they have undertaken venture include outreach program – a Programme to fight HIV/AIDS in sub-Saharan Africa through mobile clinics (Sinclair, 13). Other activities include response to both natural and artificial debacles such as earthquakes, floods, catastrophes caused by war and other human conflicts. Design Corps is

Friday, November 15, 2019

Software Engineering Ambiguities And Omission Computer Science Essay

Software Engineering Ambiguities And Omission Computer Science Essay Ambiguities and omission are statement that can be explained in number of ways. For example, the following statement is ambiguous. The operator identity consists of the operator name and password; the password consists of six digits. It should be displayed on the security vdu and deposited in the login file when an operator logs into the system. According to the question there are so many ambiguities and omission can be found in the given scenario. The main ambiguities and omission includes in given scenario as follows: The structured approach described in study text can be dividing as follows: Preface, introduction, glossary, user requirement definition, system architecture, system requirements specification, system models, system evolution, appendices, and index. The first category of structured approach is preface. In this stage should define the expected readership of the document and describe its version history, including a rationale for the creation of a new version and a summery of the changes made in each version.  [2]  In the second stage of structured approach is the introduction. In this stage this should describe the need for the system. There should be a brief explanation about its functions and will it works with other systems.Acooding to the given scenario the ticket machine is made for perches rail ticket quickly rather than waiting in the que to perches rail ticket. When the user enters the start button he can chooses the destination. After selecting the destination user can se e the availability of trains ,train time, what kind of trains available(slow or fast,overground or underground train).When the customer chooses the destination,train,and the time user can purchases the rail ticket by paying card or cash. In the next stage of the structured approach which is user requirement definition, needs to define the services provide for the user. User requirements can be explained as follows: When user enters the start button he should abele to see the destinations. When the destination chooses he should be abele to see the train time and the ticket price. If the customer confirms the selected destination he should be abele to pay by card or cash. If the customer wants purchases more than one ticket their should be a option to select the numbers of ticket .After that customer should abele to chooses the payment method (cash or card).If the customer user wants to pay by card he should abele to input the card. After input the card if the user change his mind and wants to pay by cash there must be option to cancel the payment method as a card and choose the payment method as cash. If the customer paid by cash change and receipt must be given. The next stage of structured approach involves to given scenario is system requirement specification. This should explain about the functional and non functional requirement s in detail. According to the system requirement the system should be able to display the destination when the user selects the start button. When the customer chooses the destination system should be abele to display the availability of trains, time.and price. If there are no trains for chosen time system should be abele to display the alternatives (eg; replacement bus services). When the customer selects the train the system should be abele display the payment method (cash or card).According to the scenario user can only pay by credit card or cash, but the system should be able to take debit cards as well. Because most people use r debit cards more than credit cards).If the user input a card before choosing the payment method or input a invalid card system should abele to displays the error massage. If user has been paid by cash system should able to gives the change back. After purchasing rail ticket by card or cash, the system should able to print the valid ticket to chosen destination and abele to provide the receipt for the payment which has been done? The next stage of the structured approach is System models, which has been don in question (e.) .The last stage which involves to given scenario is system evolution. This refers to the fundamental assumptions on which the system is based and anticipated changes due to hardware evolution, changing user needs.etc..(Eg: if the user wants to purchases the ticket online at home he should be able to log in to the system and purchases the train ticket. (c.)Write the user requirements definitions. The user requirements for a system could be divided to functional and non functional requirements, because it helps to the user to understand the system without technical knowledge. User requirements are defined using natural language, tables and diagrams as these can be understood by all users. There are so many problems can be generated when requirements are written in natural language. Lack of clarity It is something difficult to use language in a precise and unambiguous way without making the document wordy and difficult to read. Requirements confusion- Functional requirements, non-functional requirements, system goals and design information may be clearly distinguished. Requirements amalgamation- Several different requirements may be expressed together as a single requirement User requirements can be defined as: the software must provide a means of representing and accessing external files created by other tools.  [3]  According to the above scenario user requirements can be explained as follows. When the user presses the start button he should be able to choose the options (For example customer selecting a specific destination, the destination is in which zone, etc) When the customer chooses the destination user should be able to find out the train times and what kinds of trains (fast train or slow train, underground train or over ground train) are available for that time. If trains are not available or delays at that time user should be able to find out the alternatives such as when is the next train available?, Is there any replacement bus service available?, etc.. After choosing the destination, train and the train time, user should able to see the ticket price. User should able to choose the payment method (card payment or cash payment) to purchases the rail-ticket. If the user wants to pay by cash he should able to enter the cash and confirms the cash payment. After confirming the cash payment, rail ticket should be printed and receipt for the payment and change needs to be given. If the user wants to pay by card he should able to input the credit card or debit card and enter the validation pin. User should be able to get the rail ticket and the receipt after payment has been made. (d.)Write the system requirements specifications. System requirements are expanded versions of the user requirements that used by software engineers as the starting point of the system design.  [4]  Normally they add details and explain how the user requirements should be provided by the system. According to the given scenario software requirements can be highlight as follows: When the user enters the start button the system should be able display the destinations. When customer chooses the destination the system should be displayed the train availability, what kind of trains available (fast, slow train or over ground, underground) of chosen destination and the departures time. If there are no trains available at that time the system should able display saying that there are no trains available at chosen time enter the more option button to check the alternatives. When the alternatives selects system should be abele to display the alternatives(eg.take the replacement bus 472 towards London bride and take the northern line towards Morden -estimated time 1 hour and 32 minutes) If the trains available, after the choosing the destination and the departure time, the system should be able to display the ticket price for the all kinds of trains. For example if the user wants to take underground train within zone 1-6 the travel card will be  £6.30. When the customer selects the ticket type for the chosen destination the system should be able to display the payment method (pay by card or cash). If the customer chooses the payment method as cash system should display how much user needs to pay totally and also should display a massage saying input the cash for perches the ticket) When the customer input the cash the system should be able to charged exactly for the ticket price and change need to be given. Because most of the time users do not keep exact amount for the ticket.mostely they keep  £10 or  £20 notes. If the customer chooses the payment method as card he should confirmed the payment method as card and needs to input the card. When the customer enters the pin the system should abele to verify the card and take the money from users account, but the card is invalid there should be a error massage should be displayed saying you have entered a invalid card please enter the valid card. I f the validation is successful system should de abele to charge from uses account and provide the receipt. (e.)Draw a sequence diagram showing the actions performed in the ticket-issuing system. You may make any reasonable assumptions about the system. Pay particular attention to specifying user errors. Sequance diagram (f.)Write a set of non-functional requirements setting out its expected reliability and its response time. Requirements that are not directly concerned with the specific functions delivered by the system known as none functional system requirements. None functional requirements are not only concern with the software system to be developed, some may concern with the process that should be used to develop the system. There are three non-functional requirements. They are Product Requirements: Which specify the behaviour of the product? Ex: how fast are the system executed and how much memory dose it requires? Speed can be measured by processed transaction, event response time and screen refresh time. Organisational Requirements: requirements driven by polices and procedures in the customers and developers organisation. Ex implementation requirements such as the programming language or design method used. External requirements: Requirements that are driven from factors external to the system and its development process. Also the time that the user take to get familiar with the system and number of help forums that are available, robustness of the system , how much time it take to restart the system in case of a failure occurred. Reliability that measures mean time to failure. Rate of failure accuracy availability and portability of unavailability. Portability of percentage is non-functional requirements that are important when designing a ticket issuing system. (g.)Develop a set of use-cases that could serve as a basis for understanding the requirements for ticket-issuing system. Use Case (h.)Briefly describe the requirements validation process. Discuss all the checks that you have to perform to validate the above requirements in ticket-issue system. Requirement validation concern with the specification of the system that customer wants is functioning according to the requirements. Requirement validation also examines the specification to ensure that all software requirements have been stated unambiguously; that inconsistence, omission and errors have been identified and correct them. Following checks have been carried out on requirements Availability checks Since this is a ticketing system that is used by public. There are multiple users with multiple requirements. Therefore the requirement validation should be favourable for all users. However some users may find there requirements are fulfilled and some may not. Consistency Checks There should be no contradictory constrains or descriptions of the system function. Completeness Checks To check all the requirements have been achieved Realism Checks Once the requirements being gathered it is important to check that the system can be implemented with the current technologies and also it is possible to finish the project with the given time period with the allocated budget. Verifiability To reduce the potential of dispute between customer and contractor, system requirements should always be written so that they are referable (i.)Create a semantic data model for the above scenario. Data model (j.)What is the impact if when the customer pays cash, he is allowed not to have the exact amount? According to the given scenario if the user pays by cash he needs to pay the exact amount. For example if the rail ticket is  £6.30 user must pay exactly  £6.30.Specialy the cities like London most people dont carry change with them they keep  £5,  £10 or  £20 notes. It is a user requirement to get the change back if the user inserts cash more than exact amount. System should abele to give the change back. However in the real life most of the ticket machines, if you put cash you get the change back.

Wednesday, November 13, 2019

Student Discipline Strategies for Teachers: Analisis of Case Studies Es

SCENARIO 1 In scenario 1, Miss Anita is using the Canter’s Assertive Discipline Model to overcome the misbehaviour of her students. She gave warning to her students who are talking and to the boy who gave the answers to the students who had been called to answer. Miss Anita threatened two boys with detention after they commit misbehaviour of shooting the paper balls into the trash. Other than that, Miss Anita punished one of the students who making faces and causing other students to laugh by applying the Skinner’s Model of Behaviour Modification. She applies the technique by isolating the student away from her friends. However, it seems that Miss Anita’s initiatives to halt the misbehaviour by her students are ineffective. Ineffective teachers only attempt to discipline their students with threats and punishments rather than laying a foundation with effective procedures for the learning environment (Frei, 2007). From my opinion, the misbehaviour Based on the scenario giv en, Miss Anita only focusing on giving threat and punishment without setting a clear set of rules on what are the things the students can do and cannot do in the classroom as well as the rationale of setting up that rules and the reason why they cannot misbehave in the classroom. Other than that, she did not apply the Canter’s Assertive Discipline Model in the right way as she only warning the students who misbehave in the classroom without a proper action to stop the misbehaviour. SCENARIO 2 Next in scenario 2, Mr. Andy has to cope with two of his students who are Danish and Ani. In settling with Danish problem which are, always having difficulty to focus on completing his task, Mr. Andy use the strategy of Kounin’s Group Management Model. Accordi... ... A. (2011). Instructional Strategies for Middle and Secondary Social Studies: Methods, Assessment, and Classroom Management. New York: Routledge. Morgan , N. (2009). Quick, Easy and Effective Behaviour Management Ideas for the Classroom. London: Jessica Kingsley Publishers. Parker, H. C. (2014). The ADD Hyperactivity Handbook For Schools. New York: Routledge. Savage, T. V. & Savage, M. K. (2009). Successful Classroom Management and Discipline: Teaching Self-Control and Responsibility. California: SAGE Publications. Skinner, B. F. (2002). Beyond Freedom and Dignity. Indiana: Hackett Publishing. Taylor, G. R. (2004). Practical Application of Classroom Management Theories Into Strategies. Maryland: University Press of America. Yisrael, S. (2012). Classroom Management: A Guide for Urban School Teachers. Plymouth: Rowman & Littlefield Education.

Monday, November 11, 2019

Compare and contrast the poems Essay

The poem leaves us either reassured that in the midst of all evil there can be some good or depressed and in despair because in the family life of the Belson commandant lurks an evil which could ruin their lives any time. Night of the Scorpion The title denotes power and control from the scorpion as one night the scorpion ruled and controlled everything that happened. The title uses Night to give a sense of dark times and that something fatal may occur. The poem is very other. It has an Indian location which is where scorpions can be found as it is one of the warmer regions of the world. The poem is in free verse with the last three lines sectioned off. It is of narrative style and contains a very memorable heart. The weather was desperate and it was lashing with rain. In fact the monsoon conditions had affected the scorpion and all that it wanted to do was to shelter from the torrent. However it was disturbed by the poet’s mother who was probably searching for rice to feed her family. She was stung and the poison from the tail entered her bloodstream like a foreign invader defiling the enemy territory. Many neighbours arrived and the author compares this to a â€Å"swarm of flies†. I would compare it to students who clamour around desperate fro entertainment around a schoolyard fight or would be helpers around an accident victim. The neighbours like the helpers all had their suggestions many of their ideas involving the power, rituals and beliefs of religion. The scorpion is thought to be evil when in reality it is only trying to protect itself. The people believed that the victim and the scorpion were still linked. This bond meant that when the scorpion moved the poison inside the mother moved around her blood invading and conquering. Many prayers were said for the victim. The neighbours also felt that out of this tragic accident some good would emerge. The poison would â€Å"burn away† her sins and cleanse and purify her body of excessive ambition and lustful or adulterous thoughts or acts. Neighbours believed that her suffering was paying the price of evil to God and reducing the amount of evil in the world. The victim’s husband was willing to try any one idea or a combination and mixture of the suggestions. He was usually not one to believe in religion but usually based his opinions on logic and facts. Yet even he set fire to the affected site and watched the â€Å"flame feeding† on her toe. A holy man was allowed to perform sacred rites and after twenty hours the victim recovers only to rejoice in the fact that it was her and not her children. The mother’s wishes were a superb example of the unconditional love most mothers feel for their children. Comparisons and Differences. Both poems are about creatures who are simply concerned with their own survival. With the vultures it is the need for food that causes them to be scavenges and with the scorpion its wish not to be squashed causes it to â€Å"flash its diabolic tail†. Both poems give information on cultures that are not familiar to us. The main difference is the message given by the poets In vultures the readers can chose there own position with regards to good and evil whereas the second message denotes the helplessness that sometimes death will occur and at other times the victim will survive. In the scorpion it is possible for both the victim and the scorpion to survive whereas the vultures will die if they don’t eat prey and the prey is already dead. Death is a necessary evil for the vultures. Cultural Background I think that ‘Night of the Scorpion’ best captures cultural background because it mentions religion and family life from another culture. For example â€Å"mud baked walls† and â€Å"candles and lanterns† and the â€Å"Holy man performing his rights to tame the poison with an incantation†. Whereas ‘vultures’ is set in the middle of nowhere, somewhere like the deserted plains of Africa. It isn’t something that would be found happening in a village. ‘Scorpion’ is a true story of the poets’ family and it comes across through the detail and building of atmosphere the poem contains brought about by the phrase â€Å"ten hours of steady rain had driven him to crawl beneath a sack of rice†. As he was there at the time his thoughts and feelings are brought across very well in his writing. The poem shows compassion when the â€Å"mother only said Thank God the scorpion picked on me and spared my children. † Conclusion I prefer ‘vultures’ as I like the way in which evil is contained in good. This is shown in the phrase â€Å"in the very germ of that kindred love is lodged the perpetuity of evil†. The evil is described in phrases such as â€Å"picked the eyes of a swollen corpse†, â€Å"ate the things in its bowel† and â€Å"fumes of human roast†. The good however is conjured up by â€Å"inclined affectionately† and â€Å"tender offspring. I feel it is more of a poem compared to Night of the Scorpion because Scorpion is a very much narrative style of writing. It is too narrative for my liking.

Friday, November 8, 2019

The Long Girl essays

The Long Girl essays Many novels are so successful in selling that producers can't wait to put the story onto the big screen. Most of times, the original novel is way better than the movie because its able to capture and let the reader know the exact emotions of each individual character, and all the symbols and events that happen throughout the book. In the novel the reader is able to use their imagination. This is what the author William Golding was trying to do in the novel "The Lord of the Flies." Overall, the novel is better then the movie because it has better description of the characters feelings, and symbols that has a true meaning in the story. First of all, the classic movie, "The Lord of the Flies," seems to be missing some things involving the characters. I think the reason to this is the time they have for the movie, so the character's role and his true feeling are not real or believable unlike the novel. In the novel, the readers can see how Piggy really feels and that he was being treated as an "Outsider" but, in the film version the audience doesnt clearly see the true feelings of Piggys emotion. Other characters in the movie such as Simon and Roger are so like no there in the movie so it puzzles the viewers because the movie doesnt show their roles. The movie failed in showing Simon as a "Christ" figure and Roger's evil nature. On the other hand, the novel has all these ideas and allows the reader to use their creativity and most of all their imagination. So, since the movie wasnt able to give the audience more information about the characters, their role, and their emotions, the novel is much more effective and ha s more information. Secondly, the novel gives the reader more insight into the story with the authors use of symbols. The novel is able to do this because it in depths the most important messages and serious incidents. For example, Piggy's glasses represent civilization, but once ...

Wednesday, November 6, 2019

Caution

Caution: before reading this essay I just want to let you know that this book just *censored*ing sucks!Ok, now you may continue! I recieved a 90 for this paper out of 100. Daniel Roke, an experienced Australian stud farmer, has been hired to investigate a series of horse dopings throughout Englands racing circuit. Dan, hoping to break free from his dull and tedious life in Australia, accepted the offer when it was presented to him by The Earl of October. Seeing as how October was one of the most respected and successful people in the business, Dan was offered 20,000 pounds for the completion of his job. With his family in mind Dan set off to Octobers stables where he first began the mission that would change his life forever. In Dick Franciss newest mystery novel, For Kicks, Daniel Roke discovers his true self by risking life and limb trying to expose the secret underground world of horse doping. Disguised as a stable lad, Dan makes his way through some of the dirtiest stables in England starting at Octobers and working his way down to Hedly Humbers, all while earning the reputation of a criminal. Dans investigation takes him to places hed never been before and makes him an enemy as well as a friend to many. Dan quickly learns that people who would abuse horses would do far worse to humans and that as soon as you enter Humbers stable its no holds barred. The author uses Daniel Roke, a well-known stud farmer in Australia, to depict the harsh realities of horse racing that many overlook. Throughout Dans adventure he begins to realize how badly stable lads are treated and how often they are stereotyped as being terrible people. He also finds it extremely difficult to stand by and allow people to abuse horses the way they. Dan absolutely hates the disrespect and cruelty that the horses have to withstand and is completely shocked when he witnesses it first hand. This ...

Monday, November 4, 2019

For one more day by Mitch Albom Research Paper Example | Topics and Well Written Essays - 1000 words - 1

For one more day by Mitch Albom - Research Paper Example Most male children like to be associated with their fathers though they have difficult relationships with them. Charley always sided with his father. He always wanted his father’s approval though he was always hard on him. He made Charley believe that he was never good enough. This made him try hard with the intent of affirming his worth. This happened in his childhood and adulthood when he was at the Old Timers baseball team. Charley’s father in the novel represents the fathers who live their dreams through their children. It is true that parents like to achieve their targets through their children by forcing them to do what they do not like. Charlie’s father wanted him to realize his vision of playing baseball. He bullied his son though he was growing up. This is shown when the father ordered him to leave his mother’s birthday party for a baseball game. He told Charley that he should choose either his mother or him. The father told him that he could not choose both. Charley discovered later that his father was a hypocrite who led a double life. This is because his father has a second alcohol store, a second wife, and another child (Albom 17). Charley’s relationship with his mother in the novel shows that mothers support their children though they tend to make serious mistakes. His mother always made him realize that he should return to his life. Charlie discovered that his mother was considerate compared to his father. This was evident when Charlie told his mother that he made a wrong mistake when they visited the Italian wife. He told his mother that he loved and admired her. Charlie thought that he should have chosen his mother over his father. However, his mother opposed by indicating that it was not his culpable because he never had a chance to choose. She knew that his son was confused throughout his life because he failed

Friday, November 1, 2019

Article review Example | Topics and Well Written Essays - 750 words - 1

Review - Article Example He emphasizes on the allowing the staff the freedom to execute their duties with innate wisdom rather than following a set of rules laid out by the company. The training staff should be able to impact knowledge on the team of employees with the resolve to end lack of information and hesitation in performing the task at hand. It is clear that the staff should practice critical thinking in various situations so as to come up with the best solution to a problem in question. Such thinking will enable the employees to analyze the problem, evaluate it as well as review the ways of approaching the issue. They use own logic to devise the resolution of conflict after taking in the pros and cons of the problem. No wonder the writer is keen to illustrate that staff have to be capable of using their own initiative to handle problems in the organization. This piece of writing has gone out of its way to outline how the issue is to be handled. Instead of just stating facts, the writer has taken the pain to elaborate on how one should go about upgrading the customer care service of the entire organization. He has given tips for both start-ups and large companies. His pointers are easy to follow and applicable to all types of business ventures irrespective of their size and numbers. This is a simple and well defined article with no hidden meaning or jargons that could confuse or manipulate the point laid across. In addition, the example given is practical and drawn from a well to do organization that has proven track success in their business. One will be more inclined to believe what the writer is talking about rather than read the article for leisure. However, the article is biased as it talks more about airline administration and no other. It as if the ideas were targeted for companies in the airline industry leaving out other business ventures. This approach could cause one to doubt the credibility of the whole idea outlined in the article causing hesitation in the incorpor ation of the mindset put forth. It is also a very short writing that tends to leave us hanging on the subject matter as one is left with many questions in mind. This is shown after the writer lists what he learnt on the training he attended without broadening or adding light on the issues touched. He doesn’t touch on success they have gained from the experience especially on the part of customers. His theory is directed on the employees without shedding light on how their actions have resulted in the realization of the end goal. The missing link in this writing is that success stories that have arisen out of proper customer service have not been recorded. We should have been given examples on reports of the success of the practice that has been instigated rather than just laying out the ideas. Also, a more global approach should have been taken as it is a local borrowing on the subject matter. Other companies in other sectors of the industry have been shut off as the practica bility of the subject has not been proven for their case. We are not convinced on taking up the issue as it has not been fully exhausted as we expected it to be. The starting was very catchy as it was very clear and precise but at the end we are left wondering if there was more to it than was laid out. The title does not suit the writing as one is tempted to think that we will be talking about the customers who are the people of value in the